Located in the Var department, on the shores of the Mediterranean Sea, Hyères is one of the oldest seaside resorts on the French Riviera. Nicknamed Hyères-les-Palmiers due to the thousands of palm trees planted throughout its territory, the city offers an exceptional living environment, blending nature, heritage, and culture.

Inhabited since Antiquity, Hyères was once an important Greek port known as Olbia. The remains of this ancient city can still be seen today, particularly at the archaeological site of Olbia by the sea. Later, the town developed around a medieval center perched on the heights, dominated by the ruins of its 12th-century feudal castle, which offers panoramic views over the entire bay.

In the 19th century, Hyères became a popular climatic resort for European aristocracy. Many luxurious villas, palaces, and exotic gardens were built during this period, giving the city a distinctive elegance. This prestigious past is still palpable in neighborhoods like Costebelle, or around Villa Noailles, a symbol of modernist architecture, now converted into a center for art and design. It also hosts the International Festival of Fashion, Design, and Photography, recognized worldwide.

Hyères also boasts an incredibly diverse natural environment. Its coastline includes renowned beaches such as L’Ayguade, Almanarre, and La Capte. The city serves as the gateway to the famous Îles d’Or: Porquerolles, Port-Cros, and Le Levant—true Mediterranean gems, part of which are protected by the Port-Cros National Park. Hiking, diving, and birdwatching are just a few of the activities that attract nature lovers.

The Giens Peninsula is another remarkable geographical feature, connected to the mainland by two tombolos forming salt flats, where visitors can observe hundreds of flamingos and other migratory birds. This exceptional site draws walkers, cyclists, and photography enthusiasts alike.

Hyères is also a green and flower-filled city, awarded the “4 flowers” label, with many parks and gardens, such as Saint-Bernard Park, Olbius Riquier Garden, and the Plantier de Costebelle Park. It remains a major hub for floriculture, especially the cultivation of Mediterranean plants and palms, which are exported across Europe.

With year-round cultural events, Provençal markets, a marina, family-friendly beaches, a lively historic center, and a unique natural setting between sea and hills, Hyères appeals to both holidaymakers and year-round residents. It embodies an authentic, gentle, and radiant Provence, balancing tradition and modernity.

To discover all the facets of this fascinating city, visit the official city website 👉 www.hyeres.fr